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1340 WJYI AM & 98.7 FM
The Biz Connection Radio Show
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July 2 & 3 — Andy Richardson of Free Speakers and Ginny Richardson Public Relations. Andy was joined by Robert Krieghoff of Principal Financial Group. Andy Richardson owns GRPR, a public relations firm in Chicago with his mother Ginny. They are now expanding to other cities like Milwaukee, Indianapolis, Minneapolis etc.
Rob Krieghoff, a Financial Planner with Principal Financial Group shares how he uses free speaking engagements as a marketing and public relations tool in his business.
Andy illustrates how volunteering one’s gift of public speaking pro bono through a site like www.FreeSpeakers.org can open the door for new business relationships. The speakers are not doing a “sales pitch” for their products or services but actually sharing valuable and informative content to groups or organizations. This positions the speaker as having expertise they are willing to share free of charge, thus making people more prone to know, like, and trust them.
Eric Ness from SBA - Small Business Association with Jim and Ron